Simufy recreates the Kart Royale urban circuit in Granada for the creators' training

The Kart Royale Granada 2025 event marked a turning point in how motorsport, digital content, and professional simulation are combined. In this first edition, held on October 18, 2025 , Simufy collaborated closely with the organizers to take the experience beyond the asphalt, designing a custom virtual circuit that allowed creators to train on the same route they would drive in real life.

A proposal that demonstrates how simulation can become a strategic tool for events and brands seeking to offer immersive and memorable experiences.

Kart Royale: the city turned into a racing circuit

On October 18, 2025, Granada was transformed into the stage for one of the most innovative automotive experiences of the year: Kart Royale . This event combines electric kart racing, live entertainment, and digital broadcasting , bringing together some of the most popular content creators in Spain.

The first edition transformed the city center streets into a custom-built urban circuit , where influencers and streamers competed in teams in a hybrid format combining motorsports and digital entertainment. Notable participants included Lola Lolita, Marina Rivers, Xbuyer, Ampeter, Perxitaa, Ceciarmy, Peldanyos, JC Reyes, Erra, and Solange , with commentary provided by Antonio Lobato .

The result was a phygital (physical and digital) event that brought together thousands of attendees in Granada and reached millions of viewers via streaming, with the participation of brands and sponsors who found Kart Royale to be an ideal format for connecting with young audiences. In this context, Simufy provided the technological component that allowed the creators to train on a virtual version of the track before getting behind the wheel of real karts.

Prior training with professional simulators from Simufy

The creators conducted pre-race training sessions on full-fledged racing simulators provided by Simufy . The setup included high-performance hardware and precise physics modeling to replicate realistic driving sensations, optimizing preparation before the race on the streets of Granada.

This preliminary work provided key advantages for the event:

• Familiarization with the layout : learning visual references and braking points on the urban circuit.
• Improved risk management : Pilots practiced maneuvers in a safe environment before competing on public roads.
• Equal conditions : all teams had equivalent practice time.
• Operational flow : greater punctuality and race pace thanks to better prepared pilots.

A virtual circuit custom-designed by Simufy

For Kart Royale Granada 2025 , the Simufy team developed a custom virtual circuit that accurately replicated the real-world route through the city center streets. This design work allowed content creators to train on a track identical to the one they would face on race day, providing added value both technically and experientially.

The circuit was modeled after the official Kart Royale track, incorporating real-world visual references, characteristic turns, and iconic areas of Granada. Thanks to this customization, participants were able to experience the same tension and race strategy , but in a safe simulation environment that was completely realistic.

This type of development demonstrates Simufy 's ability to create virtual environments tailored to each client or event , integrating branding, ambiance, and communication objectives. Whether for trade shows, product launches, competitions, or corporate experiences , these customized circuits offer an innovative way to generate interaction, excitement, and brand recall.

Simufy and Kart Royale: innovation applied to entertainment and brands

The collaboration between Simufy and Kart Royale demonstrates how professional simulation can extend far beyond the competitive arena. This project not only allowed the creators to train under realistic conditions, but also highlighted the potential of simulation as a tool for experiential marketing and connecting with audiences .

Thanks to their versatility, Simufy simulators can be integrated into all types of events, trade shows, competitions, or branding campaigns , adapting both aesthetics and functionality to each objective. From promotional activations where the public can experience the adrenaline rush of driving, to corporate or training spaces , Simufy solutions offer an immersive, measurable experience with a high visual impact.

Kart Royale has been a clear example of how simulation technology can strengthen the relationship between entertainment, sport and brand communication , placing innovation at the center of the experience.